The 302.sh blog
Notes on links, redirects and the web underneath them.
Practical guides to redirects, URL shorteners, link analytics and SEO — from the team building 302.sh.
How to Create a Bit Link: A Step-by-Step Guide to Short Links
What a “bit link” is and how to create one step by step — from a free generic short link to a branded link on your own domain, with QR codes and click analytics.
Read articleVanity URL Meaning: What It Is and How to Create One
A vanity URL is a short, branded, readable web address. Here’s what they are, why they beat generic short links, and how to create one on your own domain.
Read articleWhat Is a Good CTR? Click-Through Rate Benchmarks by Channel
What counts as a good click-through rate? CTR benchmarks for email, paid search, social and short links — plus the formula and practical ways to improve yours.
Read article301 vs 302 Redirects: What's the Difference and When to Use Each
A plain-English guide to 301 (permanent) vs 302 (temporary) redirects — what each status code means, how they affect SEO and link equity, and which one your short links should use.
Read articleShort links that keep working.
Fairly priced.